how to find backlinks

Do you want to know how many backlinks your competitors have, want to find your backlinks to your web pages, and learn how to find backlinks to a page and website whether it is yours or not?

In this article, you are going to learn how to find backlinks and backlinks opportunities in a step-by-step process using SE Ranking.

So, before we start, grab my link in the description to get a 14-days trial to follow me throughout this article.

Step #1: Open SE Ranking Backlink Checker

Tools like SE Ranking Backlink Checker give you all the information about the analyzed website backlink profile and they are largely used for link building campaigns, backlink audits, and other parts of off-page SEO.

how to find backlinks open se ranking backlink checker

And there are many different Backlink Checker tools you can use to find backlinks to a page and website and if you are already using some SEO tools, then you can still follow me as the steps are the same, just the tool names and interface differ.

However, if you are not using any SEO tool, then I can definitely recommend you try SE Ranking as they offer over 30 tools for every task in search marketing. They also offer the best value for money starting as little as $19/month making it the most affordable yet complete SEO tool.

se ranking pricing for how to find backlinks

Step #2: Enter Domain You Want

The second step for how to find backlinks to a page and website is to enter the domain into the SE Ranking Backlink Checker tool.

So, once you are having open SE Ranking Backlink Checker tool, then you want to enter the domain you want to analyze. For this example, I’ll use my website.

how to find backlinks to a page enter domain you want to analyze

However, if you want to only analyze a certain webpage and not the entire domain, then you will want to change the setting from “domain” to “URL”. Like this, you will get only backlinks for the webpage and not the entire domain.

how to find backlinks to a page and URL using se ranking

Or if you want to find backlinks to a certain subdomain, for example only for blog.hubspot.com, then you will change the settings to the report “domain without subdomains”, as this will limit only to the domain and subdomain you select.

how to find backlinks to only one subdomain using se ranking

So, based on this you select the right setting, let’s say I want to find backlinks to my entire website. So, I enter the domain and click on search.

analyzing my entire website for to find backlinks

Step #3: Select Appropriate Report

The next step of how to find backlinks to a website is to select an appropriate report based on your objectives.

So, once the SE Ranking Backlink Checker finishes and loads the information, you will get a high-level overview of the analyzed website or web page’s backlink profile.

se ranking backlink checker overview for how to find backlinks

Here you can see the number of backlinks, referring domains, and the links pointing to the homepage or other pages as well as the dofollow/nofollow ratio and how many edu and gov links the page or website has.

Also, you can see the domain trust which is the estimated number of website authority, and page trust which is the estimated number of page authority. Obviously the higher the better.

Then you can see graphs of total referring domains and backlinks over the selected period.

total backlinks and referring domains graph se ranking for to find backlinks

After that, you can see the graphs of new & lost referring domains and new & lost backlinks over the selected period.