Please be aware that I have an affiliate program with some of the recommended products. That means I might earn a commission upon your purchase/subscription. This does not mean that I recommendations have been influenced by this. All my recommendations are genuine without considering their affiliate program. It is just a sweet bonus for me to keep my website better.
I love BuzzSumo as it analyzes hundreds of millions of pieces of content and creates comprehensive and robust data accessibility to businesses of all sizes. It gives me great insights into online content what working and what does not and really helps me to create an effective content marketing strategy.
I am not a big fan of social media but one of the great things is that BuzzSumo helps you to understand social networking sites and to share your content. Also, it allows me to produce good quality and very sharable content.
It is quite a high price for small companies as they need this tool. Therefore, they quite hesitate to use these tools as they are not sure if the ROI is there. And their interface looks a bit old.
Ever since I have discovered Grammarly, I have never let it go, as my grammar is so bad and thanks to Grammarly it is bearable. Grammarly helps improve communication and writing by 1000% and for me, it is a must tool!
I do not just recommend Grammarly, but I force people to use it, especially people like me with not perfect English grammar. Their free version is sufficient enough to improve writing and with the business plan, you just rock like a professional writer.
There is a small issue with odd words and some names as it can show it is wrong which could be a bit distracting and even thou you use feature ignore it, it still pops it up.
If you ever been a blogger or content creator, especially blog posts and articles without a graphic designer, you understand how important is good graphic software for content creation. Adobe Creative Cloud is just a must for creating a perfect content marketing strategy and no Canva can replace it.
I love and enjoy working with Adobe Creative Cloud because it is an easy tool for me to quickly create vectors and pictures and other content for websites, YouTube and blog articles. Once you get hang of it, it is a very fast tool to produce pictures at scale.
The only thing about Adobe Creative Cloud is that it is harder to learn to use and also quite difficult for PC. You need good hardware for it.