12 Best Surfer SEO Alternatives & Competitors in 2025(Free & Paid)

Compare Surfer SEO alternatives and competitors for your business or personal use using our curated list of free and paid options below. Here we provide some of the best alternatives to Surfer SEO in 2025 with important information such as pricing, comparison, features, and pros and cons, in order for you to make an informed decision for your business.

TL;DR: Best Surfer SEO Alternatives

1. Scalenut Alternative

Best overall SEO content writing tool & content intelligence platform.

Scalenut is a content intelligence SaaS platform that helps you discover and create the most relevant content for your customers. It uses deep learning and AI to create the best content possible. It allows you to scale your content production to race past your competition, create SEO-friendly headlines, create better copies with AI writer and produce SEO-friendly content all within just one tool.

Scalenut is arguably one of the best Surfer SEO alternatives as they give you everything you need to produce SEO content at scale while having access to AI writing capabilities like Jarvis AI.

Top Features

• Cruise Mode
• Topic Clusters
• AI Writing
• NLP Analysis
• SEO Writing
• Content Briefs

Scalenut Pros

Scalenut Cons

Pricing

Scalenut offers three pricing plans:

• The first plan starts at $29/mo with 5 SEO reports, 100k AI words, and access to their standard features.
• The second plan starts at $79/mo with 30 SEO reports, unlimited AI words, and access to all their features.
• The third plan starts at $149/mo with unlimited reports, more topic clusters, and 2 users.

Scalenut Vs Surfer SEO

The main difference between Scalenut and Surfer SEO is that Scalenut is an AI-powered SEO writing tool for creating SEO-friendly content at scale by using some of the advanced technologies such as NLP optimization, topic clustering, and others whereas Surfer SEO is an on-page SEO optimization tool specializing in content planning and auditing of existing pages with over 500 on-page signals based on the target SEO keyword to create SEO-friendly content around it using their content editor.

2. Content Harmony Alternative

Best for creating in-depth content briefs at scale.

Content Harmony is a content-creating automation platform allowing you to speed up content production from detailed keyword research, and created awesome content briefs, to optimize your content with an AI drive topic model. The tool enables you to improve your workflows and easily integrates with your current content marketing processes and making them a lot faster.

Top Features

• Content Briefs
• Keyword Research
• Content Marketing Management
• Editorial Calendar
• SEO Management

Content Harmony Pros

Content Harmony Cons

Pricing

Content Harmony offers three pricing plans:

• The first starts at $99/mo and offers access to unlimited projects and 12 content briefs per month.
• The second starts at $299/mo and offers 50 content briefs per month.
• The third is a custom plan and starts at $1,000/ month with 200+ content briefs/mo, API access, and enterprise procurement support.

Content Harmony Vs Surfer SEO

The main difference between Content Harmony and Surfer SEO is that Content Harmony focuses on improving and increasing the speed of your content workflow processes, especially creating highly data-driven, in-depth content briefs whereas Surfer SEO does better in terms of keyword SEO content writing and optimization to produce and update SEO content.

3. Frase.io Alternative

Best for AI and SEO writing combination.

Frase AI helps you research, write, and optimize high-quality SEO content in minutes instead of hours and as they say, they put your entire SEO workflow on steroids going from keyword to fully optimized SEO content quickly and painlessly. It helps you to produce well research content briefs, generate quality content and copies, optimize your content to overtake your competitors, and provide analytics to discover any opportunities.

Frase is also one of the best Copy AI alternatives and also one of the best Surfer SEO alternatives.

Top Features

• Grammar Checking
• Sentence Reformatting
• Idea Recommendation
• SEO Alerting
• Content Insights
• Keyword Research
• Localization

Frase Pros

Frase Cons

Pricing

Frase AI offers three pricing plans however to have access to the SEO writing feature, you need to add the Pro Add-On for $35/mo:

• The first plan starts at $15/mo and you can produce 4 articles a month with a help of 20k AI characters. So, $50/mo with the SEO add-on
• The second plan starts at $45/mo and you can produce 30 articles/month with a help of 20k AI characters. So, $60 with the SEO add-on.
• The third plan starts at $115/mo and you can produce unlimited articles, have up to 3 users, and use 20k AI characters. So, $130/mo with the SEO add-on.

Frase Vs Surfer SEO

The main difference between Frase and Surfer SEO is that Frase is a full-fledged AI & SEO writing content creation tool and offers better workflow features for content creation and topic research but only analyzes the top 20 ranking results whereas Surfer SEO is focused on SERP analyzer to find relevant keywords and NLP terms without any access to AI writing. However, they integrate with Jasper AI to compensate for that, but you need a subscription for both of these tools. Also check out our list of best Frase alternatives and competitors

4. MarketMuse Alternative

Best for deep SEO content optimization analysis.

MarketMuse is an AI Content Planning and optimization platform that allows you to accelerate your content research, creation, and optimization processes by using AI to perform time-consuming tasks more quickly. It allows you to create better content faster, create optimized content briefs, and provides excellent suggestions for you to prioritize your best growth opportunities and biggest risks and uncover easy-to-rank topics which makes it one of the top Surfer SEO alternatives.

Top Features

• Technical SEO analysis
• SEO auditing and alerting
• Content insights
• Keyword Research
• SEO Change Tracking

MarketMuse Pros

MarketMuse Cons

Pricing

MarketMuse offers three pricing plans:

• The first pricing plan is free and gives you access to basic and limited features to test it.
• The second pricing plan starts at $7,200/yr and gives you access to all the standard features for one user.
• The third plan starts at $12,000/yr and gives you access to all of their features for your team.

Therefore, MarketMuse can be considered one of the free SurferSEO alternatives as well as the most expensive.

MarketMuse Vs Surfer SEO

The main difference between MarketMuse and Surfer SEO is that Surfer SEO provides more features that meet your needs, it’s easier to use and according to the user feedback, it provides better support whereas MarketMuse offers more advanced and better content optimization features with their patented topic modeling, tracks your content inventory, personalized content metrics, excellent content heatmap analysis, and overall provides better insights into SEO content optimization.

Also, Surfer SEO is much more affordable compared to MarketMuse, but MarketMuse provides a limited free version whereas Surfer SEO has none.

5. Clearscope Alternative

Best for content publishing at scale.

Clearscope is one of the best-in-class SEO content optimization platforms that helps you to produce better-ranking and highly relevant content to people’s interest and simplify SEO writing. Their platform analyzes the top-ranking competitors and their content, provide excellent keyword and optimization suggestion and it’s easy to use so everybody on your team is quickly up to speed.

Top Features

• Keyword Research tool
• Content Grouping
• SEO Management
• Keyword Tracking
• Competitive Analysis

Clearscope Pros

Clearscope Cons

Pricing

Clearscope offer three pricing plans:

• The first plan starts at $170/mo and gives you access to the standard features.
• The second plan starts at $1,200/mo and gives you access to all the features you need.
• The third plan offers custom pricing and gives you access to custom reports and targeting.

Clearscope Vs Surfer SEO

The main difference between Clearscope and Surfer SEO is that Surfer SEO offers more features such as a SERP analyzer that helps you to analyze ranking pages on Google for 500+ on-page ranking signals, offers SERP similarity tool and support more languages whereas Clearscope is easier and faster to use, offers comprehensive custom reports and offers great readability score feature.

6. Dashword Alternative

Best for simple yet powerful SEO content optimization software.

Dashword is the best content optimization software for SEO teams that allows you to optimize every one of your articles for more organic traffic and better ranking. It allows you to create content briefs in minutes, generate related content outline ideas, easily share them with your writers, and fully optimize them for SEO to satisfy Google and users reading your content. It also allows you to monitor your content to quickly act on declining content that needs to be updated.

Top Features

• Content Monitoring
• Content Optimization
• Content Brief Builder
• Content Grader
• SERP Analysis

Dashword Pros

Dashword Cons

Pricing

Dashword offers three pricing plans:

• The first plan starts at $39/mo and gives you access to 5 reports and 3 users.
• The second plan starts at $99/mo and gives you access to 20 reports, 5 users, and an AI writer with 20k words.
• The third plan starts at $249/mo and gives you access to 100 reports, 10 users, an AI writer with 50k words, and Content Monitoring.

Their pricing makes Dashword an affordable Surfer SEO alternative.

Dashword Vs Surfer SEO

The main difference between Dashword and Surfer SEO is that Dashword provides only the main features and focuses only on what you really need to optimize your content without providing too much information so it’s easy to use whereas Surfer SEO provides in-depth analysis, a large number of advanced SEO writing features which can be overwhelming for some, but also helps to get the extra notch to rank in top search results.

7. SimilarContent Alternative

The best affordable Surfer SEO alternative for small businesses and bloggers.

SimilarContent is the ideal SEO content tool and one of the best Google rank predictors. It helps you to write great content for your audience and optimize it for Google without keyword stuffing or duplicated content. SimilarContent helps you to create SEO-Friendly Content twice as fast and it’s easier to use than any of its competitors with its easy-to-use SEO editor, GPT 3 writing, and NLP analysis.

SimilarContent is another great Surfer SEO alternative with a bunch of tools to create high-quality SEO content.

Top Features

• SEO Editor
• NLP Powered Analysis
• GPT 3 Automated Writing
• Readability Checker
• Keyword Clustering
• Live SERP Analysis

SimilarContent Pros

SimilarContent Cons

Pricing

Similar Content Offers two products two of which have different pricing.

The first product SimilarContent Pro is their SEO content tool, and they offer it for $79 ONE TIME! Which is absolutely great.

The second product SimilarContent AI is their SEO AI writing tool and it’s based on credits that you can purchase at one time, and they never expire.

For this SimilarContent is the most affordable Surfer SEO alternative on this list.

SimilarContent Vs Surfer SEO

The main difference between SimilarContent and Surfer SEO is that SimilarContent offers all similar technologies and in some cases even better than Surfer SEO such as their Google predictor and for one time affordable price whereas Surfer SEO still comes with more features, better competitor analysis, and nice, more intuitive design.

Needless to say, SimilarContent is an excellent and affordable Surfer SEO alternative.

8. NeuronWriter Alternative

Best for bloggers, copywriters, and freelancers to create SEO content.

NeuronWriter is an advanced content editor with semantic models (NLP), Google SERP analysis, and competition data that focuses on Semantic SEO so you can optimize your website content that is loved by Google. It helps you to build topical authority by creating a long-term content plan and easily managing it, be it just you, or the entire content marketing team.

Top Features

• Internal linking optimization
• Content plan
• Schema data explorer
• Google Console Integration
• Content Management
• Plagiarism checks

NeuronWriter Pros

NeuronWriter Cons

Pricing

NeuronWriter is one of the affordable Surfer SEO alternatives and in total offer five pricing plans:

• The first plan starts at €19/month and offers access to a basic but fair amount of features and credits.
• The second plan starts at €37/month with more credits, better support, and extra schema data explorer.
• The third plan starts at €57/month which is more suited for a small team and gives you access to content management and GSC integration.
• The fourth plan starts at €77/month and is perfect for larger businesses with more quota.
• The fifth plan starts at €97/month and it’s perfect for marketing agencies.

Overall NeuronWriter is one of the most affordable SurferSEO alternatives especially compared to other alternatives.

NeuronWriter Vs Surfer SEO

The main difference between NeuronWriter and Surfer SEO is that NeuronWriter is more affordable and gives you access to more features at a lower price which is excellent for freelancers, bloggers, or small businesses with limited marketing budgets and focuses more on Semantic SEO whereas Surfer SEO offers more feature and more advanced as well as have better suggestion capabilities.

Overall these tools are very similar and you can’t go wrong with either of them.

9. Topic Alternative

Best in general for content marketing teams without SEO skills.

Topic is one of the best SEO content optimization tools that allow you to speed up your content creation process from keyword research, SEO competitor analysis, question analysis, and creating content briefs to publishing your content in WordPress.

Top Features

• Content Briefs
• Keyword Research
• Competitive Analysis
• WordPress Plugin
• Content Grader

Topic Pros

Topic Cons

Pricing

Topic offers three pricing plans:

• The first plan starts at $99/mo and gives you access to 10 content briefs and optimizations per month.
• The second plan starts at $199/mo and gives you access to 25 briefs and optimization per month and 3 users.
• The third plan starts at $299/mo and gives you access to 50 briefs and optimization per month and 5 users

Topic Vs Surfer SEO

The main difference between Topic vs Surfer SEO is that Topic is more focused on overall writing that balances between humans and SEO and calculates the human aspect into the content creation whereas Surfer SEO can get really technical with all the keyword suggestions and optimization aspects. For that Topic is much easier to use for content teams in general while Surfer SEO is preferred for SEO geeks.

10. PageOptimizer Pro Alternative

Best for on-page SEO writing tool.

PageOptimizer Pro (POP) is an on-page SEO tool that helps SEOs and website owners to produce perfectly optimized pages for high Google ranking. This easy-to-use tool allows you to easily select the top-ranking competitors in your target location for analysis and create SEO-friendly content briefs. The tool uses a patented system created by Kyle Roof to tell you the most important things to optimize your page to get more traffic and better rankings.

Top Features

• Automated Content Brief
• Patented On-Page SEO system
• Page Structure Recommendation
• Competitor Search
• Exact keywords Recommendation

PageOptimizer Pro Pros

PageOptimizer Pro Cons

Pricing

PageOptimizer Pro offers three pricing plans:

• The first plan starts at $22/mo and gives you access to 12 reports.
• The second plan starts at $33/mo and gives you access to 25 reports.
• The third plan starts at $44/mo and gives you access to unlimited reports.

This makes it one of the most affordable Surfer SEO alternatives on this list.

PageOptimizer Pro Vs Surfer SEO

The main difference between PageOptimizer Pro (POP) and Surfer SEO is that PageOptimizer Pro is significantly cheaper and they offer patented unique technology to optimize your on-page SEO, unlike any other tool whereas Surfer SEO gives you access to one of the most advanced SEO writing tools to fully optimize your content for SEO, it’s easier to use and lets you analyze more competitors.

11. SE Ranking Content Marketing Tool Alternative

Best for the entire SEO workflow process including SEO content creation.

SE Ranking is an easy-to-use all-in-one SEO platform that allows you to do every task in search engine optimization including keyword research, link building, content optimization, competitor analysis and even writing SEO content and optimizing your pages for on-page SEO with their AI on-page SEO checker and it makes it one of the best Surfer SEO alternatives for full SEO workflow.

SE Ranking is also one of the best SpyFu alternatives as well.

Top Features

• Content Marketing
• AI On-Page SEO Checker
• Content Score
• Content Idea Finder

SE Ranking Pros

SE Ranking Cons

Pricing

SE Ranking is an all-in-one SEO platform and to have access to their content marketing tool you need to subscribe to any of their three plans plus an extra $29/mo for 15 articles, 30 articles for $49/mo, or 120 articles for $99/mo:

• The first plan starts at $39/mo and gives you access to most of their features but to their historical data. Plus, the $29/mo so $68/mo.
• The second plan starts at $89/mo and gives you access to all SE Ranking features, plus the $29 so $118/mo.
• The third plan starts at $189/mo and gives you access to more quota and API access, plus the $29 so $218/mo.

SE Ranking also offers to reduce the rank tracking frequency which allows you to lower the price and meet your budget and needs.

SE Ranking Content Marketing Vs Surfer SEO

The main difference between SE Ranking Content Marketing and Surfer SEO is that SE Ranking is an excellent SEO platform that allows you to do everything you need in SEO, however, their SEO Content tool only offers basic functionalities, but they also offer AI-powered on-page SEO checker that together can be used as a powerful SEO writing tool whereas Surfer SEO is a full-fledge SEO writing tool with many advanced features and thus better option.

12. SEMRush SEO Writing Assistant Alternative

Best cost-effective for users of SEMrush.

SEMRush is an all-in-one Search Engine Marketing platform that offers 100+ tools including an SEO writing assistant that helps you to make your copy more SEO-friendly, improve engagement and readability, maintain a consistent voice and check your text for plagiarism. The tool is mostly for a product, category, or service pages to attract more clients to your money pages, while it can still work well for blog posts.

Top Features

• Flesh-Kincaid Score
• Semantic Keyword Suggestions
• Tone of Voice
• Plagiarism check
• WordPress, Google Docs & MS Word add-ons

SEMRush Pros

SEMRush Cons

Pricing

SEMRush offers three pricing plans however only the second and third ones give access to the SEO writing assistant:

• The first plan starts at $120/mo and gives you basic access to SEMRush features but not to the SEO writing assistant
• The second plan starts at $230/mo and gives you access to most of the SEMrush features.
• The third plan starts at $450/mo and gives you access to all the standard SEMrush features and a large quota.

However, SEMRush also gives freemium access to try some of their tools but not the writing assistant.

SEMRush SEO Writing Assistant Vs Surfer SEO

The main difference between SEMRush SEO writing assistant and Surfer SEO is that SEMRush is great if you are already using and paying for the tool and want a more cost-effective solution that helps you to optimize everything around SEM whereas Surfer SEO is specialized in SEO content writing and updating and gives you more advanced features and generally provides better SEO content writing capabilities.

FAQs for Surfer SEO Alternatives

How the Rating Was Created?

We have collected data from G2, Trustpilots, GetApp, external reviews, and other third-party sources to get an understanding of how others view the software and how they perform against each other.

Based on this information the author formed an opinion and presented it. This article is only for information purposes and does not imply or promise any results mentioned.

To learn more about the above mentioned tools, please visit the official web page and/or contact their official support to get more information.

Please do your research before you make any purchases.

Final Word to Surfer SEO Alternatives

Surfer SEO is an excellent SEO content writing tool that many find the best option out there. However, just like with everything Surfer SEO has its cons namely:

• Information overload: For some, the amount of information they provide is unnecessary and may distract the writers from on focusing what is important or even reduce the quality of content.
• Mostly for SEOs: Due to the tool’s highly specialized target, the tool mostly is suited to SEOs or writers with good SEO knowledge as for those without any SEO skills, this might be challenging to use.

Needless to say, the tool does a great job of what’s intends to do and arguably it is one of the best SEO content writing tools on the market.

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