10 Best Sendinblue Alternatives & Competitors in 2023 [Free & Paid]

If you’re in the market for a new marketing automation platform and considering alternatives to Sendinblue, this blog is for you. I’ll introduce you to some of the best Sendinblue alternatives in 2023 and help you evaluate which platform is the best fit for your business. I’ll cover features, pros and cons, pricing, and user reviews to help you make an informed decision.

TL;DR: Best Sendiblue Alternatives

1. ActiveCampaign

Best for affordable all-in-one CRM and Email Marketing Software.

ActiveCampaign is a customer relationship management (CRM) and marketing automation platform for sales, marketing, and customer service departments that provides tools and features for managing customer interactions and automating marketing campaigns. It offers a range of tools for managing customer data, including email marketing, marketing automation, sales automation, and customer relationship management, and it is ideal for beginners in inbound marketing and marketing automation.

Top Features

ActiveCampaign is feature packed CRM and email automation marketing platform that helps your sales, marketing, and customer service bring more leads, close more sales, and improve customer relationships. They offer a large number of excellent features such as:

• CRM & sales automation
• Sales and marketing automation
• Segmentation
• Subscription forms
• Event tracking
• Dynamic content
• Pipeline Automation
• Personalization
• Split testing
• Custom fields
• Integrations

ActiveCampaign Pros

ActiveCampaign Cons

Pricing

ActiveCampaign offers a range of pricing plans based on the number of contacts and the features required:

• The basic plan starts at $9 per month for up to 500 contacts and includes email marketing, marketing automation, and customer relationship management.
• The plus plan starts at $49 per month for up to 500 contacts and includes additional features such as sales automation, custom fields, and advanced segmentation.
• The professional plan starts at $149 per month and includes additional advanced features such as website personalization, predictive features, tier 1 CRM integration, and more.
• The enterprise plan includes custom features, free design services, and data enrichment options.

ActiveCampaign also offers a 14-day free trial for businesses to try the platform before committing to a paid plan. It’s worth noting that ActiveCampaign’s pricing is based on the number of contacts, rather than the number of emails sent, so businesses with a large number of contacts may end up paying more for their emails.

ActiveCampaign Vs Sendinblue

The main differences between ActiveCampaign and Sendinblue are that the pricing for Sendinblue is considerably cheaper, it allows you to store unlimited contacts at no extra cost, and its free plan offers a flexible way to test-drive the platform by sending up to 300 emails a day, and it provides a transactional email server. On the other hand, ActiveCampaign boasts more flexible segmentation within its automation builder, provides more value and features for the money, has more integrations, and creates a true omnichannel experience. Therefore ActiveCampaign is one of the best overall alternatives to Sendinblue.

2. Constant Contact

Best for small businesses to manage digital and email marketing.

Constant Contact is a digital and email marketing platform helping small businesses to help you create effective email marketing and other online marketing campaigns to meet their business goals. They offer a range of features and tools to help users create and design effective email campaigns, manage and grow their email lists, and track and analyze the results of their campaigns.

Constant Contact also provides templates, customizable email designs, and a drag-and-drop editor to make it easy for users to create professional-looking emails. In addition to email marketing, Constant Contact also offers tools for event marketing, social media marketing, and online surveys.

Top Features

Some of the top features of Constant Contact include:

• Design templates
• Marketing automation
• A/B Testing
• Landing Pages
• Event marketing & Webinars
• List building tools
• Integrations
• Reporting
• Ecommerce
• SMS Marketing
• Social Media Marketing
• Mobile Apps

Constant Contact Pros

Constant Contact Cons

Pricing

Constant Contact offers a range of pricing plans for its email marketing service.

• The core plan starts at $9.99/mo and includes standard features for up to 500 contacts and 5 users.
• The plus plan starts at $45/mo and includes all standard features for up to 500 contacts and unlimited users.
• The marketing automation+ plan starts at $449/mo and includes access to advanced features such as CRM, sales automation, lead scoring, advanced workflows, and more.

Note that prices may vary based on the user’s email list size and other factors. Constant Contact also offers discounts for nonprofit organizations and multi-year commitments.

Constant Contact Vs Sendinblue

The main differences between Constant Contact and Sendinblue are that Sendinblue is more affordable, allows you to store an unlimited number of contacts at no extra cost, offers a forever free plan, has more customization options for email templates and design, and offers powerful marketing automation features and advanced tracking reports, along with additional channels like SMS and chat. On the other hand, Constant Contact offers a wider range of features, may have a wider range of integration options and makes email marketing easier for beginners.

3. GetResponse

Best online marketing platform optimized for use by small businesses.

GetResponse is a comprehensive email marketing platform that allows businesses to create, send, and track professional-quality email campaigns. It offers a range of features and tools to help businesses design, deliver, and measure the effectiveness of their email marketing efforts, including email templates, email automation, lead capture forms, integrations with other applications, and detailed analytics and reporting.

GetResponse is designed to help businesses of all sizes and industries build and maintain relationships with their customers and prospects through email marketing.

Top Features

GetResponse is a comprehensive inbound marketing platform with a ton of features to help you succeed online. Here are some of the top features of GetResponse:

• Email marketing
• Autoresponders
• Website builder
• Landing pages
• Segmentation
• Marketing automation
• SMS marketing
• Web push notification
• Live chats
• Popups and forms
• Webinars
• Ecommerce

GetResponse Pros

GetResponse Cons

Pricing

GetResponse offers several email marketing plans to choose from:

• The Free plan includes 2,500 newsletters/mo, 1 landing page, and the Website Builder tool for 1 website.
• The Email Marketing plan, starting at $19/mo, includes unlimited newsletters and landing pages, and the ability to create and host unlimited websites with the Website Builder tool. It also includes basic segmentation and autoresponders.
• The Marketing Automation plan, starting at $59/mo, includes marketing automation, event-based automation, webinars, and advanced segmentation and contact scoring.
• The Ecommerce Marketing plan, starting at $119/mo, includes quick transactional emails, eCommerce segmentation, abandoned cart recovery, promo codes, product recommendations, and web push notifications.

GetResponse Vs Sendinblue

The main differences between GetResponse and Sendinblue are that GetResponse offers more features, including marketing automation and webinars, and a more advanced landing page creator. It also offers more integrations at no extra cost, but its marketing automation features are limited to cheaper plans and require upgrades to access custom workflows.

On the other hand, Sendinblue offers live chats, Facebook ads, and 24/7 live chat support, as well as phone support. Its landing page builder includes pre-built templates and allows for A/B testing and integration with Google Analytics. It offers a range of features on all of its plans, including social media ads and drip campaigns. GetResponse’s features are limited to cheaper plans and require upgrades.

4. Moosend

Best for managing multiple email campaigns, mailing lists, and newsletters.

Moosend is a fully featured email marketing platform that includes a responsive email campaign editor, marketing automation, and many other competing features and it allows businesses to create and send newsletters, automated email campaigns, and targeted email campaigns to their customers.

Moosend also provides real-time analytics, reporting, and 24/7 customer support. It is designed to help businesses grow their email lists, increase conversions, and improve customer engagement through targeted and personalized email campaigns.

Top Features

• Here are some of the top Moosend features:
• Drag-and-drop email editor
• A/B testing
• Automation
• Segmentation
• Integrations
• Landing pages
• Forms and surveys
• Mobile Optimization
• Advanced Reporting

Moosend Pros

Moosend Cons

Pricing

Moosend offers two basic plans:

• The first is a free trial for 30 days, which requires no credit card and includes unlimited emails, automation workflows, 1 landing page/form, and an SMTP server.
• The Pro plan costs $9 per month for a subscriber list of 0-500 and includes all the features of the free trial, as well as additional features such as landing pages/forms, an account manager, and unlimited emails and automation workflows.
• The Enterprise plan, which requires a quote, includes all the features of the Pro plan, as well as additional features such as an account manager, priority support, SSO & SAML, and a dedicated IP.

Moosend Vs Sendinblue

Moosend offers two basic plans with some differences compared to Sendinblue. Moosend allows you to create a custom reporting dashboard to better meet the needs of your business, and it includes a wider variety of content blocks in its drag-and-drop email editor. On the other hand, Sendinblue offers SMS marketing capabilities and includes social media ads, drip campaigns, and landing pages on all of its plans.

5. Omnisend

Best affordable email marketing for eCommerce.

Omnisend is a marketing automation platform that helps e-commerce businesses optimize their marketing campaigns and improve customer communication. It offers a range of features, including email marketing, SMS marketing, and web push notifications.

Omnisend allows businesses to create personalized, targeted marketing campaigns that are designed to engage and convert customers. The platform provides various tools and features to help businesses automate their marketing processes and streamline communication with customers.

Top Features

Here are the top features of Omnisend:

• Email marketing
• SMS marketing
• Web push notifications
• Automation workflows
• Customer segmentation
• A/B testing
• Landing pages
• Advanced Reporting
• Forms and surveys

Omnisend Pros

Omnisend Cons

Pricing

Omnisend offers three pricing plans:

• The Free plan is for starting businesses and includes professional templates, automation, forms, segmentation, reports, A/B testing, and support.
• The Standard plan is for growing businesses and includes everything in the Free plan, as well as the option to purchase a customer success manager. Prices for this plan start at $16/mo.
• The Pro plan is for high-volume senders and includes everything in the Standard plan, as well as advanced reporting and priority support. Prices for this plan start at $59/mo.

Omnisend Vs Sendinblue

There are a few key differences to consider between Omnisend and Sendinblue. Firstly, Omnisend offers a Free plan for starting businesses, as well as Standard and Pro plans for growing and high-volume senders. Sendinblue also offers a Free plan, but it includes more limited features and is only suitable for small businesses with low email-sending volumes.

Sendinblue’s paid plans start at $25/mo and offer additional features such as landing pages and chatbot integrations. Another difference is the number of integrations available; Omnisend integrates with a wider range of eCommerce platforms and marketing tools, while Sendinblue offers a more limited selection. Ultimately, both Omnisend and Sendinblue are reliable choices for email marketing.

6. Mailerlite

Best simple and affordable email marketing software with lead generation tools

MailerLite is an email marketing tool and website builder for businesses of all shapes and sizes that easily connect other web apps with MailerLite so they seamlessly work together to share information, automate workflows and enhance your customer experience.

It offers a variety of features and tools to help users design and customize email templates, manage and segment email lists, and track the effectiveness of their email campaigns.

In addition to email marketing, MailerLite also offers tools for website and landing page creation and automation.

Top Features

MailerLite offers a variety of features from email marketing automation tools to building websites and lead generation tools to maximize your online impact. Here are some of the top features of MailerLite:

• Email marketing
• Automation
• Newsletter editors
• Website, landing page, and blog builder
• Signup for
• Email verifier
• E-commerce
• Digital products
• Paid newsletter subscription

Mailerlite Pros

Mailerlite Cons

Pricing

MailerLite offers a range of pricing plans to suit the needs of different businesses and organizations. The pricing for each plan is based on the number of subscribers on the user’s email list and the number of emails they plan to send per month.

Here is a summary of the pricing plans offered by MailerLite for up to 1,000 contacts:

• Free: Allows you to send 12,000 emails, with 1 user, offers Monday-to-Friday email support, and basic features for email marketing, website, landing page builder, and signup forms and pop-ups.
• Growing business: Begins at $10/mo and allows you to send unlimited emails, with 3 users, and offers 24/7 support, as well as standard email and website features.
• Advanced: Begins at $21/mo and offers Facebook integration, custom HTML editor, trigger automation, and more advanced features.
• Custom pricing: This option is for customers with over 100k contacts and includes premium tech support and a custom landing page and newsletter builder.

MailerLite Vs Sendinblue

The main differences between MailerLite and Sendinblue are that Sendinblue allows you to send transactional emails for password resets and order updates, provides a more extensive set of features, and has an in-built CRM, whereas MailerLite offers many more integrations, and some users reportedly prefer certain features of MailerLite.

7. HubSpot

Best for all-in-one marketing, sales, and customer service.

HubSpot is a comprehensive software platform that offers a range of tools and features for marketing, sales, and customer service. It includes tools for content management, email marketing, social media marketing, lead generation, CRM, and more.

Top Features

Here are the top email features offered by HubSpot:

• Email templates
• Responsive design:
• Personalization
• Automated email campaigns
• A/B testing
• Segmentation
• Advanced scheduling
• Advanced deliverability

HubSpot Pros

HubSpot Cons

Pricing

HubSpot offers four pricing plans:

• The Free plan includes all free tools and limited features for forms, email marketing, landing pages, and shared inboxes.
• The Starter plan includes everything in the Free plan, as well as the ability to remove HubSpot branding and additional features for email marketing, landing pages, and shared inboxes. It starts at $45/month.
• The Professional plan includes everything in the Starter plan, as well as additional features for email marketing, landing pages, and shared inboxes. It starts at $800/month.
• The Enterprise plan includes everything in the Professional plan, as well as additional features for email marketing, landing pages, and shared inboxes, and the ability to use up to 15 audiences for ad management. It starts at $3,600/month.

HubSpot Vs Sendinblue

HubSpot and Sendinblue are both marketing automation platforms that offer a range of tools for email marketing and lead generation. However, HubSpot generally has a wider range of features, including tools for CRM and inbound marketing, but it is also generally more expensive. On the other hand, Sendinblue is generally more affordable and is better suited for businesses that are primarily focused on email marketing.

8. Klaviyo

Best for eCommerce businesses looking for an email marketing platform.

Klaviyo is a good choice for eCommerce businesses looking for an email marketing platform that integrates seamlessly with their online store. Its wide range of features, including segmentation, automation, and integrations with popular eCommerce platforms, make it ideal for creating personalized and effective marketing campaigns.

Klaviyo’s real-time analytics and A/B testing features also make it a good choice for businesses looking to optimize their campaigns and improve their email marketing performance. Additionally, Klaviyo’s integration with SMS marketing and social media platforms makes it a good choice for businesses looking to reach their customers across multiple channels.

Top Features

Here are some of the best Klaviyo features:

• SMS marketing
• Marketing automation
• A/B testing
• Real-time analytics
• Integrations with eCommerce platforms
• Personalization
• Social media integrations
• Advanced reporting and analysis

Klaviyo Pros

Klaviyo Cons

Pricing

Here is a summary of the different plans offered by Klaviyo:

• The Free plan is free to use and includes support for up to 500 contacts, 500 monthly email sends, a built-in Customer Data Platform (CDP), 150 free monthly SMS/MMS credits, and email support for the first 60 days.
• The Email plan starts at $45 per month and includes support for 1,001 to 1,500 contacts, 15,000 monthly email sends, a built-in CDP, 150 free monthly SMS/MMS credits, and email and chat support.
• The Email and SMS plan starts at $60 per month and includes 1,250 monthly SMS/MMS credits, support for 1,001 to 1,500 contacts, 15,000 monthly email sends, a built-in CDP, and email and chat support.

All of these plans include access to Klaviyo’s email marketing and automation tools, as well as the ability to segment your email list and create targeted campaigns. The main difference between the plans is the level of support and the number of contacts and email sends included.

Klaviyo Vs Sendinblue

When comparing Klaviyo and Sendinblue, there are some key differences to consider. Klaviyo is specifically designed for e-commerce businesses and integrates with popular online stores such as Shopify, Magento, and WooCommerce. In contrast, Sendinblue offers a broader range of marketing tools, including SMS marketing, chat, and landing pages, and is suitable for businesses of all sizes and industries. Therefore Klaviyo os the best eCommerce alternative to Sendinblue.

9. MailChimp

Best overall easy-to-use email marketing automation platform

MailChimp is an all-in-one marketing automation platform and email marketing service that creates and automates unique, adaptable journeys for any customer scenario with the full functionality of their Customer Journey Builder and creates, sends, and tracks email campaigns. With a wide variety of features and tools, you can design and customize your email templates, manage and segment email lists and track the effectiveness of your email campaigns.

Mailchimp also provides analytics and reporting tools to help users measure the success of their campaigns and make data-driven decisions about their email marketing strategy. In addition to email marketing, Mailchimp also offers tools for social media marketing, landing page creation, and automation.

Top Features

Mailchimp is a feature-rich email marketing platform that offers a variety of tools and features to help businesses and organizations create, send, and track email campaigns. Here are some of the top features of Mailchimp:

• Audience management
• Email management
• Landing pages
• Social posts
• Postcards
• Creative Tools
• Marketing Automation
• Insights & Analytics

MailChimp Pros

MailChimp Cons

Pricing

Mailchimp offers a range of pricing plans to suit the needs of different businesses and organizations. The pricing for each plan is based on the number of subscribers on the user’s email list and the number of emails they plan to send per month.

Here is a summary of the pricing plans offered by Mailchimp for up to 500 contacts:

• Free: Allows you to send 2,500 emails every month, with 1 user, email support for 30 days, and basic features to test it out.
• Essentials: Begins at $13/mo and allows you to send 5,000 emails every month, with 3 users, 24/7 email and chat support, and essential features for email marketing.
• Standard: Begins at $20/mo and allows you to send 6,000 emails, with 5 users, and access to standard features.
• Premium: Begins at $350/mo and allows you to send 150,000 emails, with unlimited users and access to all MailChimp features.

MailChimp Vs Sendinblue

The main differences between MailChimp and Sendinblue are that Sendinblue is cheaper for bulk emails, has better subscriber segmentation at a lower cost, offers unlimited contacts, and allows you to preview your template by device and email client, whereas Mailchimp is more advanced, is compatible with over 300 integration tools, and has more sophisticated email collection templates.

10. Mailjet

Best for email delivery service.

Mailjet is an email marketing and transactional email delivery service provider that helps marketing and developer teams effectively manage and send emails, including email newsletters, automated emails, and transactional emails such as receipts, password resets, and order confirmations.

Mailjet offers both a self-service platform for users who want to manage their own email campaigns, as well as a managed service option for businesses that prefer to have the service handle all aspects of their email marketing.

Top Features

Here are some of the top features of Mailjet:

• Personalization
• Segmentation
• Automation
• A/B Testing
• Contact Management
• Email Verifications
• Deliverability features
• Email designer
• Spam Testing
• Analytics

Mailjet Pros

Mailjet Cons

Pricing

Mailjet offers a range of pricing plans based on the number of emails sent and the features required:

• The basic plan is free and includes 6,000 emails per month, a customizable email designer, and basic analytics.
• The essential plan starts at $15/mo and includes 15,000 emails per month, removing branding, providing customer support, and basic email marketing features.
• The premium plan starts at $25/mo and includes automation, advanced statistics, and more advanced email marketing features.
• The custom plan includes 24/7 customer support (kind of sad) and a bunch of modern and advanced features to make your email deliverability as high as possible.

Mailjet Vs Sendinblue

The main differences between Mailjet and Sendinblue are that Sendinblue is more affordable for small businesses, offers SMS marketing capabilities, has better customer service, and provides more features including multichannel features, whereas Mailjet makes email delivery easy, provides better deliverability for all your emails, and is better suited for transactional emails for developers.

FAQs of Best Sendinblue Alternatives

Final Words to Choosing the Best Sendinblue Alternative

If you are considering alternatives to Sendinblue, there are many other platforms to consider, including MailChimp, MailerLite, Mailjet, ActiveCampaign, ConstantContact, GetResponse, Moosend, HubSpot, Omnisend, and Klaviyo.

These platforms offer a range of features and tools to help businesses create, send, and track email campaigns, as well as manage and segment email lists, automate repetitive tasks, and track the effectiveness of their campaigns.

Prices and features vary by platform, so it is important to carefully evaluate your business needs and goals to determine which platform best fits you.

How the Rating Was Created?

We have conducted market research and analyzed independent data from various sources, including websites such as G2, Capterra, Trustpilot, and others, as well as other content publishing websites. This was done in order to gain a comprehensive understanding of the tool’s performance, user experience, and overall market perception.

Using this data, we compared the software with other options on the market and assigned a rating based on a combination of user reviews, market opinions, and independent analysis. This rating reflects the overall market consensus on the tool’s effectiveness and value.

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Also, check out our other product reviews hub.

Disclaimer

This article was created by Eduard Dziak and may contain affiliate links. The following were used to optimize the article for the best user and search engine experience include:

• SE Ranking for keyword research and on-page SEO optimization
• Surfer SEO for SEO-friendly content creation for users and search engines.
• Jasper AI for grammar correction and information enhancement.

The article is based on the author’s own experience and knowledge, drawn from both their own work and that of their clients, to provide the latest, proven methods.