HubSpot with almost 20 years of experience has developed marketing tools used by millions of small and medium companies around the world. Their tools are reliable and greatly synchronize to maximize your conversion from your website. Their email marketing tool is another great way to scale your business.
I recommend HubSpot because their tools are easy to integrate and easy to use with an amazing set of options. I enjoy using their email marketing and any other tools. And if I got any problems their awesome customer support solve the problem within an hour usually. Therefore it is good to work with them.
Their pricing is quite expensive especially for a small business which could be challenging to bring back the ROI. Also, their reporting is a basic, nothing special and most probably you will need another software for that.